Content Manager
Description
Qualifications
- 4+ year of experience in social media, digital media sales, digital project management or marketing.
- Experience in a media agency is a huge plus
- Strong understanding on influencer and content marketing
- Advanced level of English skills
- Experience on Microsoft Office
- Excellent understanding of social platforms publishing tools, dynamics, rules & regulations and moderation approaches is a plus
- Experience with a social management system/tool is a plus
- Experience with an asset management and calendar software is a plus
- A strong communicator between vendors, brand teams and the client
- Eager to work in a fast paced environment
Responsibilities
- Planning and executing digital centric 360 content campaigns in line with brands’ briefs and business objectives.
- Working closely with brand teams to facilitate briefing sessions and lead vendor communication processes.
- In charge of creative idea as well as strategic approach development.
- Organizing and managing sponsorships and activations in line with brands’ marketing and communication plans.
- Preparing reports for the management as well as clients, showing results for KPI tracking (ROI).
- Managing collaborations with opinion leaders/influencers for online advocacy, monitoring the process and reporting their effectiveness.
- Responsible for timely preparation of monthly content calendars based on brand social KPIs and strategy, social listening insights, consumer agenda and commercial calendar.
- Coordinates internal strategy, creative and media teams for seamless operations in content creation, publishing and promoting.
- Responsible for content publishing, moderation, responding and proactive responding. Conducting periodic account health checks across all brands and platforms.
- Ensures communication alignment with brands’ social playbooks.
- Carry out informed and extensive research into clients, their brands, their competitors, and the industries in which we operate to inform our pitch process and enable client growth.
- Have a finger on the pulse of market trends within social and influencer marketing and will actively explore and identify latest trends in key relevant categories